SEO

SEO (Search Engine Optimization) is the process of improving a website, so that it ranks high on search engines. Follow our tips and tricks to get started.

5 Ways that UX Developers Influence SEO

User Experience is a crucial consideration for any web developer or designer; the only way to ensure that you’re delive…

9 Ways To Drive Traffic To Your WordPress Blog

WordPress has made it easy for everyone to launch a blog, but even though launching a blog isn’t a difficult task any l…

Fighting Your Corner: Assertive SEO in 2021+

The web industry is beset by competing ideals and goals so that the simplicity of numbers makes sense to us: one is mor…

How to Write a Press Release: The Complete Guide for 2021

A press release is one of the most valuable tools in a marketing team’s arsenal. Though press releases have been around…

17 Things You Can Do To Improve Your SEO Ranking In 2021

There’s no shortcut to success when it comes to Google search results. That is unless you count pay-per-click advertisi…

Get Ready For Next Month’s Google Shakeup

With the update scheduled to roll out in May 2021, now is the time to make sure your websites are prepared for it. It’s…

7 UX Principles to Apply to Your SEO

User experience is one of the most important aspects of web design, but many experts overlook that UX doesn’t just appl…

9 Ways To Boost Your Domain Authority

Domain Authority (DA) is a ranking metric that predicts how well a site will rank online. It goes by a scale of 1 to 10…

You Won’t Win SEO With Hacks, Here Are 3 Winning SEO Strategies

The world of search engine optimization was born with all sorts of different hacks and shortcuts that many people use i…

Not All Traffic is Created Equally: Measuring The Importance of Traffic Sources & Setting UTMs

There’s no shortage of ways in which you can generate traffic towards a website, and the list seems to be growing on a …

Email Personalization: Your Secret To Better Engagement

One of the struggles that marketers face is how to send the right message at exactly the right time to target people in…

5 Essential Social Media Tools to Boost Your Profile

Expelliarmus! shouts Harry Potter and the dark wizard loses his wand. Heroes of the fantasy world are incomplete withou…

How to Boost Customer Engagement with Video Marketing

Simply defined, customer engagement is when a customer interacts with a brand through social media, mobile devices, or …

Keyword Research 101: Everything You Need To Know

Keyword research is a critical part of any SEO strategy. If you get it right, then you’ll bring high volumes of relevan…

4 Best SEO Tools for Web Designers

There’s a lot of overlap between SEO tools, which is why it can be so difficult figuring out which is the best to use. …

How to Get Your Newsletter Read

Email newsletters are still one of the primary ways to successfully engage with customers. In this article, we’ll show …

eCommerce Metrics that Matter

Using data in online sales in nothing new. eCommerce brands have been using data to drive sales, reach new audiences an…

Using KPIs to Improve Web Content

All marketing campaigns should meet certain goals, whether they’re related to acquiring new customers, increasing custo…